← Kestrel

No content? We bring the camera.

Most of what we do starts with a business that already posts. But plenty of the best places in Nashville have a beautiful room and nine blurry photos from 2021. If that's you, nothing here is a problem — you just need the other version.

You don't need content to get a great website. You need someone to come make it.

How it works

01

A professional videographer comes to you

We work with Matt (@mdmflix), a professional videographer. He comes to your place for about an hour and shoots it properly — real camera, real eye for light, real motion. Not a phone on a stick.

Your job is to unlock the door and turn the lights on. You don't plan anything, script anything, or perform. We work around you.

02

He shoots for both screens, on purpose

This is the part that makes the result look expensive instead of homemade:

  • Wide, cinematic footage — for desktop. Slow moves, the room breathing, the whole space.
  • Vertical footage — for phones, where most people will actually see you. Framed for the screen it's going on.

Most people shoot one and crop it to fit the other. Cropped video always looks like a mistake on the screen it wasn't made for. Ours is built for both from the moment the camera rolls.

03

The footage becomes the website

Not a video dropped into a template — the site is built around the footage. It fills the hero, sits behind the sections, and drives the scroll. Desktop gets the wide cuts, phones get the vertical ones, and booking sits right behind it all.

Your competitor has a stock photo of a generic room and a contact form. Go look at what this actually produces.

04

Then we make Google able to read it

Here's the trap most video sites fall into: Google cannot watch a video. A gorgeous film site with no text is invisible in search. Plenty of agencies stop right there and hand over something beautiful that nobody ever finds.

So we translate it. We transcribe what's said, describe what's shown, and publish it as real text on the page behind the video. Add pages for each service, the city and neighbourhood signals that win "near me" searches, schema markup, and speed work so a video-heavy site still passes Google's own performance checks. That's the whole SEO layer, in plain words.

And the footage is yours.

This is the part people don't expect. Every clip we shoot is yours to keep and post — Instagram, Facebook, ads, anywhere. Even if you never touched the website again, you'd walk away with weeks of content.

What it costs

$500the shoot — one time
Matt on site, wide and vertical footage, enough to build the whole site — and yours to keep forever. Add it to any build.
$1,000the website — one time
$500 to start, $500 when it's done. Live on your own domain, yours to keep. Then $50/mo to host it, or $500/mo if you want the SEO doing the work. Full pricing.

Common questions

I don't have any photos or videos at all. Is that a problem?

No — it's the exact situation this is for. You don't need to have anything. We bring the camera, shoot it, and build from what we get that day.

How much of my time does it take?

About an hour on site. You unlock the door and carry on. After that it's roughly five business days to your finished site.

Do I have to be on camera?

Not at all. Plenty of sites work with no faces in them. If you do want you or your team in it, we'll shoot it — but it's entirely your call.

Can I just get the video and skip the website?

Yes. Take the shoot, keep the footage, do what you like with it. If you decide later you want it turned into the site, that door stays open.

What if my business isn't very photogenic?

Be honest with us and we'll be honest back. This works best when there's something real to point a camera at — a room, a workshop, a chair, a kitchen, the work itself. If we don't think we can make it look great, we'll tell you instead of taking your money.

I do have an Instagram, just not much on it.

Then we'll use what's there and fill the gaps with the shoot. Most feeds are all finished work and no room — no building, no bench, no crew. That's usually exactly what's missing. Here's how the Instagram side works.

Book a shoot →

Tell us about the place and we'll tell you honestly whether it's worth shooting. See the work · Nashville, TN